Wednesday, October 10, 2007

How Radiohead Is Rewriting Rules of Online Revenue

It seemed like end times for the time-worn notion of consumers paying for content. People migrating toward any number of sources that distribute news, video content and music gratis and with varying degrees of legitimacy; old media facing a future where they give it all away with the hopes that revenue drain will be made up by ad dollars.

http://adage.com/digital/article.php?article_id=120980

Sandrine

No comments: